bsa motorcycles

the story

During the mid-20th century, BSA became one of the largest motorcycle manufacturers in the world. Iconic models like the BSA Gold Star and the BSA Bantam earned a reputation for their engineering excellence and racing success.

However, by the 1970s, increased competition and financial difficulties led to the company's decline. BSA eventually ceased motorcycle production in 1973, but 50 years later, the brand has been reborn with the introduction of an all-knew Gold Star.

ARTICLES

BSA is Back: A star is reborn

One of the highlights of the 007 movie "Thunderball" was the sight of leather-clad Bond girl Fiona Volpe (played by Luciana Paluzzi) astride a BSA A65 Lightning motorcycle, firing rockets from its fairing-mounted missile launcher to destroy Count Lippe's car that was in pursuit of Bond's Aston.

PERUSE

Introducing

The BSA Gold Star

A design icon of its era, redefined to reclaim its glory in the current times, the new BSA Gold Star’s design is a befitting evolution of the company's most successful motorcycle.

collection

insignia red

peruse

midnight black

peruse

shadow black

peruse

dawn silver

peruse

highland green

peruse

silver sheen

peruse