Curry & Paxton's original shop at 195 Great Portland Street, London
This year marks the 100th anniversary of Curry & Paxton, and to celebrate what is no doubt a monumental milestone, the historic eyewear company has been given its own website – how's that for a birthday present?
The website charts the incredible history of Curry & Paxton and details the entire collection of men's and women's sunglasses and spectacles. Click here to view.
The gift shower didn't end there though, as the brand has also been treated to its first-ever campaign video (currently sitting at the top of our home page). If you haven't yet seen it, we strongly recommend doing so, as if you've been a fan of the previous videos hosted by Mason & Sons – from the Motoluxe ride to The Italian Job style-overload – then we're sure you're going to like this.
Finally, it is understandable that it can take time for some traditional companies to embrace the modern world of social media - and in the case of Curry & Paxton it has been 100 years. Click here to view their new Instagram page.... we are sure that is going to have been worth the wait.